Leave it to erotica to make retail sales soar.
Only in the land of the free—and I mean this in all sincerity—would 1) a book on erotic exploits to the nth degree (I can barely read through one sex scene!) be a crowd favorite and 2) a major retailer admit that erotic book sales were the reason behind its comparable-store sales increase.
But, that’s exactly what’s happened.
God bless America.
In its most recent quarterly sales report, Barnes & Noble cited that sales of “Fifty Shades of Grey” had been a huge part of its same-store sales increases for the quarter. Continue reading →
